Digital marketing can feel like a jungle...

So full of rich opportunities, it can feel overwhelming without a guide.

Meet the Guide

Hi, I'm David, an experienced commercial leader and mentor with a passion for the customer journey.

I founded Omnichannel Consulting in late 2023, to share my expertise across firms who need fresh eyes or want to outsource a senior digital marketing & CRM manager to support their team. 

I have a bias for brands to focus on end user relationships to grow demand, usage and brand loyalty.

​I have embraced a broad career across categories and channels including retail, foodservice, P&C, pharmaceuticals, kids gaming and into the world of e-commerce and digital marketing

I fuse commercial marketing strategy with grassroots executional tactics to provide practical plans to significantly increase the efficiency of lead generation, SEO/SEM, email and social advertising campaigns to increase ROI and make budgets go further.

David Wingate - Omni Channel Consulting

Let’s Work Together. We Make it Easy.

Step 1
Contact us to discuss your business challenge

Step 2
Our team will identify gaps and activate a plan for success

Step 3
Measure the results to further optimise your campaigns 

Contact us

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STRATEGIC PROJECT BASED SERVICES  

OmniChannel Strategy:
    • Develop integrated strategic roadmap (web, email, social, SEO, SEM, E-comm)
    • Align digital marketing with overall business goals

Digital Performance Audits:

    • Benchmark website, email, social media, and paid advertising performance
    • Identify opportunities and gaps
    • Implement data-driven optimization strategies and quick wins 

Customer Journey Mapping:

    • Identify Persona's and key touchpoints
    • Create personalized experiences that drive engagement and conversion
    • Utilize customer data, insights & AI for segmentation and audience targeting
CRM Integration:
  • Set up & Integration
  • Team Onboarding
  • Nurture & Triggered Workflows
  • Automated Reporting transparency to measure content, media and campaign ROI
  • Audience creation and sync with media

OUTSOURCE YOUR EXECUTION  

E-Commerce:
  • Amazon & Shopify mgt
    • Create brand store
    • Product set up
    • Keyword & shopping optimisation (SEO/SEM)
    • Promotional & advertising tactics
    • Sales performance review
  • Coles and Woolworths online stores
    • Scan data analysis
    • Marketing execution & review
    • Geo targeted campaigns to drive online and instore revenue
Hubspot CRM Management:
  • Contact management
    • Properties & Segmentation
    • Audiences & Persona's
    • Database health
  • Buying Journey analysis
    • Lead Generation sources
    • Paid media & trigger content performance
    • Engagement & conversion
    • Workflow performance
  • Day-to-Day Execution:
    • Property creation
    • List creation
    • Landing pages
    • Tracked UTM & QR codes
    • Forms & lead magnets 
    • Surveys
    • Report creation
    • Email & Blog publishing

Marketing Management:

  • Optimise performance
    • Paid Social Media
    • Email marketing
    • Google SEM & display ads
    • Workflow Sequenced re-targeting
    • Website SEO & content pillars
    • Content strategy
    • Lead generation and nurture campaigns
  • OmniChannel Campaign & Strategy review:
    • What paid media, content and campaigns deliver the best ROI?
    • Review digital footprint organic health - web traffic (SEO), email & social content
    • Gap analysis
  • Work with your teams and content creators

Every Brand is unique.

 
Let us understand your business goals to review if we can help.